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  • ·FRAME 'Modern Man' 2023 Leather Vest Campaign
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
Blonde tattooed man wearing an unzipped black leather vest and matching black leather trousers against a grey studio backdrop.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

man in black leather vestblack leather vestleather vestblack leather pantsleather pantstattooed mantattooed man in leather

Description

A studio portrait for the FRAME 'Modern Man' 2023 advertising campaign photographed by Erik Torstensson. The image features a blonde male model with extensive tattoos across his chest and arms, styled in an unzipped black leather vest worn shirtless with matching black leather trousers. The composition is set against a smooth, neutral grey seamless backdrop with balanced studio lighting that highlights the texture and finish of the leather garments.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Menswear

Color

Jet Black (80%)

Background

Grey Seamless

Context

Advertising Campaign