Logo
  • Home
  • ·Media
  • ·FRAME Modern Man Ad Campaign portrait by Erik Torstensson
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
Man wearing a black double-breasted blazer and dark sunglasses against a dark grey seamless studio backdrop.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

man in black blazerblack blazerman in blazerdouble breasted blazerblack jacketdark sunglassessunglassessilver chain necklacesilver chainnecklace

Description

This portrait from the FRAME Modern Man 2023 ad campaign features a male model styled in a structured black double-breasted blazer, matching trousers, and dark sunglasses. Photographed by Erik Torstensson, the subject stands against a plain neutral grey seamless background with subtle directional studio lighting casting soft shadows. The composition adopts a vertical orientation focusing sharply on tailoring and apparel textures, highlighting the minimalist and contemporary aesthetic of the brand.

Style

Vertical, Commercial, Desaturated, Clean

Industries

Menswear

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign