Soft Goat Fall 2024 Ad Campaign 2024

About

This portrait from the Soft Goat Fall 2024 ad campaign features a black man leaning casually against a large stone block wall in New York City. He wears a dark grey buttoned jacket over a plain white t-shirt, paired with matching white trousers held up by a thin black belt, and polished dark loafers. The composition captures a composed, relaxed stance with natural daylight illuminating the architectural backdrop. Hair was styled by Adlena and makeup by Chloe Grae, complementing the clean editorial aesthetic.