Brand
ProjectFall 2024 Ad Campaign

Soft Goat Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image captures a black man walking past a peach-colored building exterior in New York City for the Soft Goat Fall 2024 ad campaign. The subject is dressed in a dark coat, dark trousers, and white sneakers, captured from a low-angle perspective as he moves through the frame. Natural sunlight casts strong shadows across the textured stucco wall and stone baseboard. The composition highlights the garment's movement and tailoring in an urban setting.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Jet Black (70%)
Pure White (30%)
Background
Residential Building
Context
Advertising Campaign
