Soft Goat Fall 2024 Ad Campaign 2024

Description

This portrait from the Soft Goat Fall 2024 ad campaign features a model wearing dark sunglasses, a structured grey wool coat, a dark turtleneck, and a scarf. Captured in New York City by photographer Sebastián Sabal-Bruce with styling by Columbine Smille, the image uses natural light and an outdoor street setting to highlight the autumn collection. Hair styling by Adlena and makeup by Chloe Grae complete the look under the creative direction of Stephanie Bergström and Erik Magnuson.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Street

Context

Advertising Campaign