Soft Goat Fall 2024 Ad Campaign 2024

Description

A woman models an oversized grey wool coat layered over a grey sweater and dark scarf on a New York City street for the Soft Goat Fall 2024 ad campaign. Captured outdoors with urban motion blur in the background, the subject wears dark sunglasses and a black shoulder bag while walking. The styling features structured tailoring and muted cool tones.

Style

Editorial, Vertical, Desaturated, Cool

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

Street

Context

Advertising Campaign