ProjectFall 2024 Ad Campaign

Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This fashion editorial image for the Soft Goat Fall 2024 ad campaign features a model wearing dark sunglasses, a long black belted coat, and a matching scarf. The composition employs high-contrast black and white tones with motion blur on the moving hand, capturing a dynamic candid feel. The subject stands outdoors against an architectural urban backdrop with strong vertical framing lines. Directional natural light highlights the contours of the coat and the profile of the model.
Style
Editorial, Vertical, Cinematic, Monochrome
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (90%)
Silver (10%)
Background
Street
Context
Advertising Campaign
