Brand
ProjectA/W 2024 Campaign lookbook

H&M A/W 2024 Campaign lookbook 2024
Associated creatives
Tags
Description
This portrait for the H&M A/W 2024 Campaign lookbook features a model wearing a dark grey tailored suit. The structured outfit consists of an oversized blazer cinched at the waist with a thin belt and matching wide-leg trousers. The monochrome photograph utilizes soft studio lighting against a neutral grey seamless background, highlighting the garment's clean lines and heavy wool texture. The shoot was photographed by Carlos Garcia with art direction by Mimi Makela and styling by Lisa Lindqwister.
Style
Editorial, Vertical, Monochrome, Clean
Industries
High Street Fashion
Color
Charcoal (90%)
Background
Grey Seamless
Context
Lookbook

