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Brand
H&M
ProjectA/W 2024 Campaign lookbook
Model wearing a houndstooth coat, matching shorts, black top, and fluffy shoes against a white background

H&M A/W 2024 Campaign lookbook 2024

Associated creatives

Eliana Masgalos
Eliana MasgalosDesigner
Carlos Garcia
Carlos GarciaPhotographer
Lisa Lindqwister
Lisa LindqwisterFashion Editor/Stylist
Mimi Makela
Mimi MakelaArt Director
Andrea Martinelli
Andrea MartinelliHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Akon Changkou
Akon ChangkouModel
Chloe Oh
Chloe OhModel
Raynara Negrine
Raynara NegrineModel
Saphira Krumhaar
Saphira KrumhaarModel

Tags

model in houndstooth coathoundstooth coathoundstooth shortsblack topfluffy shoesmodel

Description

This fashion lookbook image for the H&M A/W 2024 Campaign features a model posing against a clean white background. Styled by Lisa Lindqwister with photography by Carlos Garcia, the model wears a structured houndstooth coat over matching patterned shorts, a black top, and black fluffy mule shoes. Additional credits include Eliana Masgalos as Designer, Mimi Makela as Art Director, Andrea Martinelli as Hair Stylist, and Regina Törnwall as Makeup Artist.

Style

Editorial, Vertical, Clean

Industries

High Street Fashion

Color

Charcoal (50%)
Jet Black (50%)

Background

White Seamless

Context

Lookbook