H&M A/W 2024 Campaign lookbook 2024

Description

This portrait from the H&M A/W 2024 campaign lookbook features model Akon Changkou posed against a clean white seamless backdrop. Styled by Lisa Lindqwister with art direction by Mimi Makela, the shot highlights a series of stacked brown resin bangles on the model's arm. Hair was styled by Andrea Martinelli and makeup was handled by Regina Törnwall, with design by Eliana Masgalos and photography by Carlos Garcia.

Style

Vertical, Commercial, Clean, Polished

Techniques

Beauty Light

Industries

High Street Fashion

Color

Background

White Seamless

Context

Lookbook