Valentino
Featured Valentino projects
This week's top Valentino projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Valentino · Valentino Qixi 2026 Campaign
For its Qixi 2026 campaign, luxury fashion house Valentino leans into a quiet, narrative-driven aesthetic that feels as much like an archive study as it does a showcase of seasonal couture. Through the lens of photographer Wing Shya, the imagery channels a cinematic intimacy, utilizing moody lighting and natural light to transform library-inspired archives and dim interiors into stages for contemplation. The campaign, which was crafted with vision from designer Alessandro Michele, expertly navigates a sophisticated color palette of deep amber, gold, and dark tones to create a sense of timelessness. Stylist Luca Galasso anchors the visual story through rich textures, pairing structured tweed jackets and gold-buttoned coats with delicate accessories that highlight the meticulous craftsmanship of the collection. The inclusion of model Yidan Huang, whose portraits are framed by architectural elements and glass reflections, emphasizes a sense of depth and mystery. By employing techniques like low-key chiaroscuro and split-screen editorial compositions, the project transcends traditional advertising, leaning into a more profound, atmospheric mode of storytelling. The result is a series of portraits that feel profoundly personal, where the Valentino Garavani identity is woven seamlessly into the fabric of the subjects' environments, ultimately presenting a refined vision of luxury that prizes stillness, detail, and emotional resonance in an increasingly fast-paced fashion landscape.
Project Valentino · Valentino Resort 2027
For the Valentino Resort 2027 collection, the maison leans into a dialogue between heritage architecture and contemporary sartorial innovation. Captured through the lens of photographer Liv Liberg, the campaign presents an editorial study of texture and form set within the storied walls of an Italian villa and its manicured gardens. The visual narrative channels a refined, neoclassical atmosphere where sharp tailoring meets whimsical detailing, including signature floral appliqués and shimmering silver fringe. The collection comes to life through a diverse cast of models, including Dario Tonin, Gaëtan Bianchi, George Anderson, Khadim Diouff, Valery Sergeeva, and Yar Aguer, who inhabit these ornate, light-filled spaces with an effortless grace. The imagery relies on the soft, diffused clarity of natural light to articulate the intricate craftsmanship of the garments, from structured plaid trench coats to delicate beaded capes. With creative vision provided by Alessandro Michele, the project balances the rigid symmetry of classical environments with the fluid, unconventional silhouettes of the new season. Every frame emphasizes a sophisticated interplay of high-fashion editorial aesthetics, where the juxtaposition of vintage carved wood, stone sculpture, and vibrant textiles highlights the house’s ongoing commitment to artistry. Through professional styling, including hair by Paolo Soffiatti and makeup by Joel Babicci, the result is a cohesive, lifestyle-forward showcase that feels simultaneously historical and arrestingly modern in its execution.
Project Valentino · Valentino Fall Winter 26/27 Interferenze
The Valentino Fall Winter 26/27 Interferenze campaign serves as a masterclass in atmospheric storytelling, grounding the storied heritage of the luxury fashion house within the quiet, tactile intimacy of classical interiors. Through a series of carefully composed portraits, the collection explores the intersection of historical opulence and contemporary, high-fashion silhouettes. Under the creative vision of designer Alessandro Michele, the imagery leans into a painterly quality where the interplay of soft natural light and moody, diffused shadows elevates every surface. Photographer Krisztián Éder captures this interplay with remarkable precision, bringing a cinematic texture to the visual narrative. The editorial aesthetic relies on a sophisticated juxtaposition of heavy, plush faux-furs and intricate satin ribbons, balanced by the precise, structured tailoring of blazers and fluid, tiered tulle gowns. Key stylistic choices—from oversized futuristic shield sunglasses to heavy, crystal-encrusted collars and layered pearl necklaces—define a bold, eclectic spirit that feels both archival and avant-garde. The campaign’s refined intensity is bolstered by the expert contributions of hair stylist Esther Langham and makeup artist Yadim, whose work emphasizes the nuanced textures of the textiles. By marrying ornate, historically-inspired settings with a modern, portrait-centric approach, this campaign reinforces Valentino’s status as a leader in evocative luxury fashion, creating a resonant dialogue between the past and the present.
Project Valentino · Garavani Rockstud Pre-Fall 2026 Ad Campaign
For the Valentino Garavani Rockstud Pre-Fall 2026 ad campaign, the creative team leans into a sophisticated dialogue between the ephemeral nature of high fashion and the permanence of classical Roman history. Under the vision of creative director Alessandro Michele, alongside the creative direction of Ezra Petronio and Lana Petrusevych, the luxury fashion house delivers an evocative visual narrative that bridges the gap between contemporary craftsmanship and heritage architecture. Photographer Johnny Dufort captures this duality by centering the iconic Rockstud footwear against the weathered, textured limestone and ornate marble of historic fountains. The project utilizes natural light to heighten the tactile contrast between plush, oversized fur coats and the sleek, patent finish of the metallic-studded pumps. With styling by Suzanne Koller, the ensemble work reflects an editorial sensibility that prioritizes texture and silhouette, while hair by Esther Langham and makeup by Daniel Sällström maintain an effortless yet polished aesthetic. Featuring model Libby Taverner, the campaign operates as both a commercial showcase and a piece of visual art, grounding the product in a tangible, storied environment. By eschewing over-production in favor of the clarity provided by natural light, the campaign successfully elevates the Rockstud line, allowing the interplay of light, shadow, and architectural scale to define the season’s mood with remarkable narrative cohesion and poise.
Project Valentino · Interferenze, The FW26/27 Collection
Valentino’s Interferenze FW26/27 collection campaign masterfully bridges the gap between classical grandeur and modern luxury fashion. Captured through the lens of photographer Kevin Tachman, the project unfolds within the rhythmic geometry of an expansive, light-colored stone staircase, transforming a traditional architectural setting into an immersive stage for high-fashion storytelling. The imagery leans into a cinematic editorial aesthetic, utilizing soft natural light to emphasize the intricate textures of the garments, from shimmering silver sequins and structured tailoring to the delicate interplay of patterned silks. By positioning models like Karolina Spakowski, Poppy Miles, Emils Germanis, and Finn Soutter within the symmetry of towering stone columns and ornate balustrades, the campaign achieves a sense of timeless elegance that feels both grounded and aspirational. The creative vision, helmed by designer Alessandro Michele, favors a sophisticated juxtaposition where vibrant accessories—such as cobalt blue gloves and bold silk sashes—punctuate the neutral, beige backdrop. These portraits maintain a deliberate, direct engagement with the viewer, reinforcing the collection’s focus on structured silhouettes and refined materiality. Ultimately, this editorial portfolio succeeds by marrying the rigidity of classical surroundings with the fluid movement of the collection, proving that the house of Valentino remains at the vanguard of contemporary luxury by treating every frame as a masterclass in composition and style.
Project Valentino · Spring 2024 Ad Campaign
For the Valentino Spring 2024 campaign, creative visionaries Pierpaolo Piccioli and Lina Kutsovskaya craft a visual narrative that bridges the gap between high-fashion editorial polish and raw, urban intimacy. Shot in the heart of New York City, the campaign leans into a cinematic aesthetic, utilizing a sophisticated interplay of light to frame the collection against the sprawling, modernist architecture of the metropolis. Featuring model Kaia Gerber, the imagery oscillates between wide-angle lifestyle compositions and tight, low-key portraits that highlight the intricate textures of floral appliqué and the structural precision of Valentino Garavani accessories. Photographers Mert Alas and Marcus Piggott excel here, employing a masterful mix of natural light and studio strobe to bathe their subjects in a moody, nocturnal glow that feels both grounded and aspirational. With styling by Joe McKenna, the project captures a distinct tension between the crisp, clean silhouettes of the garments and the blurred, ambient chaos of the city at twilight. The result is a seamless fusion of commercial luxury and intimate portraiture, where the cinematic quality of the production elevates the clothing into a broader study of urban solitude and grace. By blending these techniques with an editorial eye, the campaign succeeds in grounding a globally recognized luxury brand within the tangible, lived-in reality of the modern city landscape.
Project Valentino · "Avant les Débuts" Resort 2025 Ad Campaign
The Avant les Débuts Resort 2025 campaign for Valentino marks a significant stylistic evolution, signaling a new chapter under creative director Alessandro Michele. Shot by the acclaimed Glen Luchford, the campaign adopts a distinctly cinematic and nostalgic visual language that feels both historical and remarkably fresh. By leaning into an editorial and commercial hybrid approach, the imagery expertly utilizes analogue film techniques, including instant polaroid-style frames and natural light, to evoke a sense of intimate, lived-in luxury. Set against grand, classical interiors featuring marble checkerboard flooring and antique sculptures, the collection is brought to life through a series of structured yet whimsical portraits. The styling, curated by Jonathan Kaye, emphasizes intricate textures, from ruffles and voluminous faux-fur cuffs to the iconic V-logo leather handbags, while the deliberate inclusion of charming pug dogs adds an unexpected layer of character to the high-fashion narrative. Art direction by Christopher Simmonds maintains a cohesive thread throughout, utilizing low-key chiaroscuro lighting to draw focus to the meticulous craftsmanship of the garments. The collaboration between the creative team and a diverse cast of models creates an evocative, layered atmosphere that avoids the clinical coldness of modern advertising in favor of a textured, narrative-driven aesthetic that feels deeply rooted in the storied heritage of the house.
Project Valentino · Holiday 2024 Ad Campaign
For the Valentino Holiday 2024 campaign, creative director Alessandro Michele orchestrates an opulent masterclass in cinematic storytelling, capturing the essence of a decadent, festive season. Captured by photographer and director Glen Luchford, the campaign unfolds as a series of lavish, editorial diptychs that lean into a moody, high-fashion aesthetic. The imagery explores an intricate dialogue between texture and light, utilizing cinematic lighting and high-contrast studio strobe techniques to elevate the tactile richness of velvet, silk, metallic sequins, and delicate lace. Art direction by Christopher Simmonds ensures a consistent, sophisticated visual language, where ornate environments and reflective surfaces provide a dramatic backdrop for the collection’s vibrant floral motifs and vintage-inspired silhouettes. The styling, helmed by Jonathan Kaye, leans into maximalism, layering pearl necklaces, draped turbans, and structured handbags with precision, while makeup by Yadim—notably featuring bleached-effect eyebrows—adds a sharp, contemporary edge to the otherwise timeless elegance. With casting by Ben Grimes and movement direction by MJ Harper, the campaign feels less like a traditional commercial and more like a curated, atmospheric portrait of celebration. Through the lens of Luchford, the project effectively navigates between moody chiaroscuro portraits and crisp, lifestyle-oriented fashion advertisements, grounding the luxury of Valentino Garavani within a deeply immersive, polished, and masterfully stylized holiday narrative that emphasizes the house’s commitment to artisanal craftsmanship.
Project Valentino · Lunar New Year 2025 Ad Campaign
For its Lunar New Year 2025 ad campaign, Valentino leans into a sophisticated, vintage-inspired narrative that masterfully balances festive tradition with the house's signature high-fashion aesthetic. Under the creative direction of Alessandro Michele, the project unfolds as a series of meticulously composed tableaus that utilize editorial minimalism to celebrate the season. Art director Christopher Simmonds orchestrates a visual language defined by deep, monochromatic red walls and opulent, classic interiors, providing a striking backdrop for the collection's delicate textures of ruffled lace, cream-colored wool, and structured leather. Photographer Fish Zhang captures these scenes with a precise blend of studio strobe lighting and soft natural light, ensuring that every detail—from the intricate floral sprigs to the prominent V-logo hardware—is rendered with sharp, high-end clarity. Models Sun Li and Jolin Tsai embody a refined, polished elegance, their presence elevated by the precise styling of Audrey Hu and the atmospheric set design of Feifei Li. The imagery, framed with deliberate, graphic borders, functions as a polished commercial statement that resonates with both cultural heritage and modern luxury. Through this lens, Valentino crafts a narrative that feels both intimate and grand, effectively blending historical charm with the bold, celebratory spirit synonymous with the Lunar New Year.
Project Valentino · Spring 2025 Ad Campaign
The Valentino Spring 2025 ad campaign serves as a masterclass in eccentric storytelling, pushing the boundaries of luxury fashion imagery through a surreal, maximalist lens. Under the creative direction of Alessandro Michele, the project channels a nostalgic yet destabilized domesticity, transforming ornate, patterned interiors into stages for high-fashion narrative. Shot by photographer and director Glen Luchford, the campaign utilizes a distinct cinematic aesthetic to highlight the collection's complex interplay of textures, ranging from intricate lace stockings and delicate ribbon-tied pumps to heavy faux fur and fringe-adorned leather handbags. The visual execution relies heavily on natural light to capture the richness of the saturated color palette, where vibrant green carpets and deep red accents create a stark, immersive backdrop for a cast that includes Aaron Danner, Aimee Byrne, and other models who embody this whimsical, high-concept world. With art direction by Christopher Simmonds and styling by Jonathan Kaye, the imagery leans into a recurring surrealist motif—featuring rabbit masks and curious household oddities—that anchors the brand in a space between classical elegance and performative play. By integrating techniques such as editorial minimalism in product close-ups alongside heavily staged cinematic wide shots, the campaign reinforces the house’s commitment to artisanal detail while establishing a bold, character-driven identity that feels both timeless and subversively modern.
Project Valentino · Fall 2025 Ad Campaign
For the Valentino Fall 2025 ad campaign, creative director Alessandro Michele orchestrates a nostalgic yet high-fashion narrative that masterfully reframes luxury within the charm of a retro roadside ice cream parlor. Captured through the lens of photographer Glen Luchford, this editorial project leans into a cinematic aesthetic, utilizing a series of vignettes that balance whimsical, everyday lifestyle moments with the brand's signature sophistication. The imagery features diverse talent, including models like Amelia Gray and Sophie Thatcher, who are framed against a consistent backdrop of vintage signage and outdoor seating. By layering elements like a horse, a motorcycle, and even a cockatoo alongside leopard prints, lace-detailed handbags, and metallic footwear, the campaign achieves a playful tension between the mundane and the aspirational. Art direction by Christopher Simmonds maintains a cohesive identity, while set designer Gideon Ponte grounds the work in a textured, lived-in reality. Utilizing live-action technique and soft, natural light, the series emphasizes the tactile quality of the collection—from silver shoes resting on bicycle pedals to the intricate embroidery of leather goods. With styling by Jonathan Kaye, the project successfully evolves the Valentino aesthetic, proving that even the most elevated fashion can inhabit a narrative of charming, sun-drenched simplicity while retaining its status as a pillar of global luxury fashion houses.
Project Valentino · Nellcôte Bag 2025 Ad Campaign
For the Valentino Nellcôte Bag 2025 ad campaign, creative director Alessandro Michele orchestrates a vivid departure from high-gloss studio tropes, embracing a pastoral, sun-drenched narrative that channels a free-spirited, bohemian energy. Captured by photographer Julie Greve, the campaign leans into editorial minimalism, utilizing natural light to elevate the tactile, rugged qualities of the collection. The imagery centers on the Nellcôte bag—a statement piece defined by its tan and brown suede, heavy metallic studding, and dramatic fringe—integrated seamlessly into scenes of youthful, candid play. Models including Anton Pietzcker, Isabella Pascucci, Leander Martin, and Pati Bogusz inhabit a lush, grassy meadow, sporting a eclectic mix of denim, vintage-inspired lace, and leopard-print capes that reflect the collection's textural complexity. Styled by Danny Reed, the ensemble cast evokes a sense of authentic, unscripted camaraderie, with hula hoops and farm gates serving as whimsical prompts that ground the luxury accessories in a relatable, outdoor lifestyle context. This commercial storytelling successfully balances the structured heritage of the brand with a contemporary, relaxed aesthetic, creating a visual language that feels both aspirational and intimately familiar. By stripping away traditional artifice, the campaign highlights the movement and craftsmanship of the Nellcôte silhouette against a sprawling, organic backdrop.
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