BrandVans
Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
ALEX/2TONECreative Director
Ronnie SandovalTalent
Tony AlvaTalent
Kevin PerazaTalent
Etienne GagneTalent
Efron DanzigTalent
Breana GeeringTalent
Linda GrabnerTalent
Fuma TsuzukiTalent
Yudai FujigasakiTalent
Jeremy HuTalent
ShutiaoTalent
Shor WestTalent
Hina MaedaTalent
Rio MorishigeTalent
Kana IshimotoTalent
Curren CaplesTalent
Zion WrightTalent
Tania CruzTalent
Paris TexasTalent
Elijah BerleTalent
Nati LemperTalent
Hugo WestrelinTalent
Lizzie ArmantoTalent
Mami TesukaTalent
Willow VogesTalent
Beatrice DomondTalent
Rowan ZorillaTalent
Courage AdamsTalent
and Alix MalnatiTalent
“Casino” by Paris Texas
Tags
Description
This black and white image features a group of skateboarders walking through a bustling street setting as part of the Vans "Always Pushing" ad campaign. In the foreground, a young man holds a skateboard while wearing a jacket and graphic t-shirt, with motion blur conveying dynamic movement. Additional skaters are visible in the background along urban storefronts and signage. The composition utilizes high-contrast monochrome tones and natural street lighting, highlighting the raw energy of the urban skate scene.
Style
Documentary, Horizontal, Monochrome, Gritty
Techniques
Analogue / film
Industries
Sportswear
Color
Jet Black (60%)
Medium Grey (40%)
Background
Street
Context
Advertising Campaign