BrandVans
Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
ALEX/2TONECreative Director
Ronnie SandovalTalent
Tony AlvaTalent
Kevin PerazaTalent
Etienne GagneTalent
Efron DanzigTalent
Breana GeeringTalent
Linda GrabnerTalent
Fuma TsuzukiTalent
Yudai FujigasakiTalent
Jeremy HuTalent
ShutiaoTalent
Shor WestTalent
Hina MaedaTalent
Rio MorishigeTalent
Kana IshimotoTalent
Curren CaplesTalent
Zion WrightTalent
Tania CruzTalent
Paris TexasTalent
Elijah BerleTalent
Nati LemperTalent
Hugo WestrelinTalent
Lizzie ArmantoTalent
Mami TesukaTalent
Willow VogesTalent
Beatrice DomondTalent
Rowan ZorillaTalent
Courage AdamsTalent
and Alix MalnatiTalent
“Casino” by Paris Texas
Tags
Description
A group of young people stand together on a damp green pedestrian bridge for the Vans Always Pushing 2024 campaign. A smiling man on the left lifts a black BMX bike while others hold skateboards, chatting and posing in casual streetwear. The background features light-colored building facades with classic street lamps flanking the bridge structure. The wet asphalt reflects the figures and ambient daylight, creating an observational editorial feel.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (40%)
Forest Green (30%)
Beige (30%)
Background
Bridge
Context
Advertising Campaign