BrandVans
Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
ALEX/2TONECreative Director
Ronnie SandovalTalent
Tony AlvaTalent
Kevin PerazaTalent
Etienne GagneTalent
Efron DanzigTalent
Breana GeeringTalent
Linda GrabnerTalent
Fuma TsuzukiTalent
Yudai FujigasakiTalent
Jeremy HuTalent
ShutiaoTalent
Shor WestTalent
Hina MaedaTalent
Rio MorishigeTalent
Kana IshimotoTalent
Curren CaplesTalent
Zion WrightTalent
Tania CruzTalent
Paris TexasTalent
Elijah BerleTalent
Nati LemperTalent
Hugo WestrelinTalent
Lizzie ArmantoTalent
Mami TesukaTalent
Willow VogesTalent
Beatrice DomondTalent
Rowan ZorillaTalent
Courage AdamsTalent
and Alix MalnatiTalent
“Casino” by Paris Texas
Tags
Description
A skateboarder performs a trick alongside a bus at night, captured through the front windshield in a dynamic fisheye perspective for the Vans Always Pushing 2024 ad campaign. The subject wears a plain white t-shirt and loose denim jeans while riding on a skateboard with visible red details on the deck. The surrounding street scene features dark trees and city infrastructure under nighttime illumination. The composition emphasizes raw action and urban street culture through an unconventional viewpoint from inside the vehicle cabin.
Style
Vertical, Action, Cinematic, Gritty
Techniques
Natural light
Industries
Sportswear
Color
Pure White (30%)
Denim (50%)
Background
Street
Context
Advertising Campaign