BrandVans
Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
ALEX/2TONECreative Director
Ronnie SandovalTalent
Tony AlvaTalent
Kevin PerazaTalent
Etienne GagneTalent
Efron DanzigTalent
Breana GeeringTalent
Linda GrabnerTalent
Fuma TsuzukiTalent
Yudai FujigasakiTalent
Jeremy HuTalent
ShutiaoTalent
Shor WestTalent
Hina MaedaTalent
Rio MorishigeTalent
Kana IshimotoTalent
Curren CaplesTalent
Zion WrightTalent
Tania CruzTalent
Paris TexasTalent
Elijah BerleTalent
Nati LemperTalent
Hugo WestrelinTalent
Lizzie ArmantoTalent
Mami TesukaTalent
Willow VogesTalent
Beatrice DomondTalent
Rowan ZorillaTalent
Courage AdamsTalent
and Alix MalnatiTalent
“Casino” by Paris Texas
Tags
Description
This dynamic photograph from the Vans Always Pushing 2024 ad campaign captures a skater mid-air performing a trick on a skateboard directly above the front of a bus. The dramatic night setting features motion blur in the background, heightening the sense of speed and action. High-contrast lighting illuminates the skater against the dark evening sky and city architecture. The composition uses a fish-eye or wide-angle perspective to emphasize the dramatic scale and movement of the scene.
Style
Horizontal, Action, Cinematic, Moody
Techniques
Low-key / chiaroscuro
Industries
Sportswear
Color
Jet Black (50%)
Navy (50%)
Background
Street
Context
Advertising Campaign