BrandVans
Vans 'Always Pushing' 2024 Ad Campaign 2024
Associated creatives
ALEX/2TONECreative Director
Ronnie SandovalTalent
Tony AlvaTalent
Kevin PerazaTalent
Etienne GagneTalent
Efron DanzigTalent
Breana GeeringTalent
Linda GrabnerTalent
Fuma TsuzukiTalent
Yudai FujigasakiTalent
Jeremy HuTalent
ShutiaoTalent
Shor WestTalent
Hina MaedaTalent
Rio MorishigeTalent
Kana IshimotoTalent
Curren CaplesTalent
Zion WrightTalent
Tania CruzTalent
Paris TexasTalent
Elijah BerleTalent
Nati LemperTalent
Hugo WestrelinTalent
Lizzie ArmantoTalent
Mami TesukaTalent
Willow VogesTalent
Beatrice DomondTalent
Rowan ZorillaTalent
Courage AdamsTalent
and Alix MalnatiTalent
“Casino” by Paris Texas
Tags
Description
This photograph from the 2024 Vans "Always Pushing" ad campaign captures dynamic motion on a sunlit city street. A skateboarder is frozen mid-air performing an ollie above a cyclist riding a gold utility bicycle. Below, a woman in patterned outerwear guides the bicycle near a green utility box. The urban backdrop features a stately building with classical architectural detailing, arched windows, and decorative iron grilles. Natural daylight illuminates the scene, highlighting the textures of the stone facade and the asphalt roadway.
Style
Editorial, Vertical, Warm, Clean
Techniques
High-speed / freeze, Natural light
Industries
Sportswear
Color
Rust (50%)
Jet Black (50%)
Background
Street
Context
Advertising Campaign