Helmut Lang "People of Helmut Lang" Spring 2024 Ad Campaign 2024
Associated creatives
Peter DoHelmut Lang Creative Director
Huy LuongPhotographer
An-My LêModels
Armina Howada MussaModels
Ash OwensModels
Connor Sen WarnickModels
Devin B. JohnsonModels
Eli PingModels
Frederiøue ThiolletModels
John YuyiModels
Kai Avent-DeleonModels
Linda RodinModels
Michael AbelModels
Mindy SeuModels
Minjae KimModels
Oscar Yi HouModels
Sam StewartModels
Sophia RoeModels
Steph ShiuModels
and Yahdon IsraelModels
Jason RiderStylist
NeroHair
Stevie HuynhMakeup
Tags
Description
This image is part of the "People of Helmut Lang" Spring 2024 ad campaign, photographed by Huy Luong under the creative direction of Peter Do. The composition features a man captured from behind, wearing a tailored black leather suit paired with white sneakers. The subject is centered against a clean, neutral white seamless background. Soft, even studio lighting highlights the texture and smooth finish of the leather attire while casting minimal shadows.
Style
Editorial, Vertical, Commercial, Clean
Industries
Luxury Fashion Houses
Color
Jet Black (90%)
Background
White Seamless
Context
Advertising Campaign