Helmut Lang "People of Helmut Lang" Spring 2024 Ad Campaign 2024
Associated creatives
Peter DoHelmut Lang Creative Director
Huy LuongPhotographer
An-My LêModels
Armina Howada MussaModels
Ash OwensModels
Connor Sen WarnickModels
Devin B. JohnsonModels
Eli PingModels
Frederiøue ThiolletModels
John YuyiModels
Kai Avent-DeleonModels
Linda RodinModels
Michael AbelModels
Mindy SeuModels
Minjae KimModels
Oscar Yi HouModels
Sam StewartModels
Sophia RoeModels
Steph ShiuModels
and Yahdon IsraelModels
Jason RiderStylist
NeroHair
Stevie HuynhMakeup
Tags
Description
An elderly woman is captured in a striking portrait for the Helmut Lang Spring 2024 ad campaign photographed by Huy Luong. She wears an architectural, oversized black blazer with structured shoulders over dark trousers, accessorized with thick black statement eyewear and vibrant pink lipstick. Her long, pale hair is styled in double pigtails with soft lavender tones. The lighting is clean and minimal, set against a seamless neutral backdrop.
Style
Editorial, Vertical, Clean
Industries
Luxury Fashion Houses
Color
Jet Black (90%)
Background
White Seamless
Context
Advertising Campaign