Helmut Lang "People of Helmut Lang" Spring 2024 Ad Campaign 2024
Associated creatives
Peter DoHelmut Lang Creative Director
Huy LuongPhotographer
An-My LêModels
Armina Howada MussaModels
Ash OwensModels
Connor Sen WarnickModels
Devin B. JohnsonModels
Eli PingModels
Frederiøue ThiolletModels
John YuyiModels
Kai Avent-DeleonModels
Linda RodinModels
Michael AbelModels
Mindy SeuModels
Minjae KimModels
Oscar Yi HouModels
Sam StewartModels
Sophia RoeModels
Steph ShiuModels
and Yahdon IsraelModels
Jason RiderStylist
NeroHair
Stevie HuynhMakeup
Tags
Description
This portrait is part of the People of Helmut Lang Spring 2024 ad campaign for Helmut Lang, featuring creative direction by Peter Do and photography by Huy Luong. The subject is seated on a white block against a seamless white background, dressed in a tailored black blazer and matching leather trousers paired with heeled boots. The composition features clean, studio-lit framing that highlights the architectural lines of the apparel. Styling is credited to Jason Rider, with hair by Nero and makeup by Stevie Huynh.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (100%)
Background
White Seamless
Context
Advertising Campaign