Brand
ProjectPrimavera 2026

Gucci Primavera 2026 2026
Associated creatives
Tags
Description
Tom Brady is featured in the Gucci Primavera 2026 campaign, photographed by Michal Chelbin with creative direction by Demna. He is seated on a wooden chair, wearing a matching black leather jacket and trousers. The interior setting features floral patterned wallpaper on the left and rich red drapes hanging beside a dark wooden structure on the right. Warm indoor lighting highlights the glossy texture of the leather attire against the traditional room interior.


