Helmut Lang "People of Helmut Lang" Spring 2024 Ad Campaign 2024
Associated creatives
Peter DoHelmut Lang Creative Director
Huy LuongPhotographer
An-My LêModels
Armina Howada MussaModels
Ash OwensModels
Connor Sen WarnickModels
Devin B. JohnsonModels
Eli PingModels
Frederiøue ThiolletModels
John YuyiModels
Kai Avent-DeleonModels
Linda RodinModels
Michael AbelModels
Mindy SeuModels
Minjae KimModels
Oscar Yi HouModels
Sam StewartModels
Sophia RoeModels
Steph ShiuModels
and Yahdon IsraelModels
Jason RiderStylist
NeroHair
Stevie HuynhMakeup
Tags
Description
This portrait from the Helmut Lang Spring 2024 ad campaign features a woman seated on a minimalist block against a clean white seamless backdrop. She wears a semi-sheer black top paired with a dark skirt and tall black leather heeled boots. Her right hand rests lightly beneath her cheek as she poses with a calm, direct expression. The lighting is bright and even, highlighting clean studio production values and sharp textural contrasts between the knitwear and leather footwear.
Style
Vertical, Commercial, Clean
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Background
White Seamless
Context
Advertising Campaign