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  • ·Loewe Pre-Fall 2024 campaign image by Juergen Teller
BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
Model standing outdoors wearing an olive corduroy coat and trousers next to a tall green hedge for Loewe Pre-Fall 2024 campaign

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

woman standing outdoorswoman in olive coatolive coatcorduroy coatolive trouserswhite handbagleather handbagblue scarfmodel posing

Description

This image is part of the Loewe Pre-Fall 2024 ad campaign, photographed by Juergen Teller. The composition features a central model standing outdoors on an asphalt path next to a tall, manicured green hedge and a light-colored wall. The model is dressed in an olive green corduroy coat and matching trousers, paired with a dark blue scarf-like tie, blue slip-on shoes, and a slouchy white leather handbag featuring a metallic chain handle. Large white typography reading LOEWE spans the top of the frame. The natural daylight and direct, unvarnished style highlight the textured fabrics and distinctive apparel details.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Olive (60%)
Pure White (20%)
Navy (20%)

Background

Street

Context

Advertising Campaign