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BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
Close-up of hands holding a burgundy leather Puzzle bag wearing a denim jacket against a blue rubberized ground for Loewe Pre-Fall 2024

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

burgundy leather handbagburgundy leather bagleather handbagleather bagpuzzle bagloewe handbagloewe bag

Description

This image from the Loewe Pre-Fall 2024 advertising campaign features a close-up composition focusing on a burgundy leather Puzzle bag held by hands wearing a denim jacket. Photographed by Juergen Teller with styling by Benjamin Bruno and creative direction by Jonathan Anderson and Dovile Drizyte, the shot highlights clean textural contrasts against a textured blue ground. Large white typography spelling Loewe sits prominently across the top edge of the frame.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film

Industries

Bags & Accessories

Color

Burgundy (70%)
Denim (30%)

Context

Advertising Campaign