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  • ·Loewe Pre-Fall 2024 Ad Campaign Editorial by Juergen Teller
BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
Model wearing a brown shearling jacket and plaid trousers holding a large black leather tote bag outdoors.

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

black leather tote bagblack leather bagleather tote bagtote bagbrown shearling jacketshearling jacketbrown jacketgreen plaid trousersplaid trousersblack harness bootsharness bootsblack boots

Description

This image is part of the Loewe Pre-Fall 2024 ad campaign, photographed by Juergen Teller with creative direction by Dovile Drizyte and Jonathan Anderson. A subject sits outdoors posing with a large black leather tote bag, wearing a brown shearling-lined jacket over a denim shirt, green plaid trousers, and black harness boots. The composition features natural lighting in an outdoor setting with miniature scale buildings visible in the background.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Camel (30%)
Forest Green (20%)

Background

Set-dressed

Context

Advertising Campaign