BrandLoewe
ProjectPre-Fall 2024 Ad Campaign

Loewe Pre-Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image is part of the Loewe Pre-Fall 2024 advertising campaign, photographed by Juergen Teller with creative direction by Dovile Drizyte and Jonathan Anderson as Loewe Creative Director. The shot features actor and model Enzo Vogrincic holding a detailed miniature storefront model in front of a tall white seamless panel outdoors. He wears a navy blue V-neck sweater over an orange turtleneck collar, paired with pleated tan trousers. The background reveals manicured topiary shrubs and trees under an overcast sky. Natural daylight illuminates the scene, capturing sharp details and textures in both the clothing and the miniature prop.
Style
Editorial, Vertical, Grainy, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Navy (40%)
Beige (30%)
Amber (30%)
Background
White Seamless
Context
Advertising Campaign




