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Loewe yellow woven leather handbag resting on gravel in front of a miniature model village building.

Loewe Pre-Fall 2024 Ad Campaign 2024

About

This vertical campaign image for Loewe features a yellow woven leather handbag positioned on a gravel surface outdoors. The bag serves as the central hero object, displaying textured woven patterns alongside smooth leather structural panels embossed with the Loewe logo. In the background, the lower portion of a miniature half-timbered model village building with windows and display shelves provides a whimsical, miniature-scale setting. The lighting is direct and natural, illuminating the textured materials clearly. The image was captured by photographer Juergen Teller as part of the Pre-Fall 2024 ad campaign.

Brand

Loewe

Project

Loewe Pre-Fall 2024 Ad Campaign 2024

Keywords

yellow woven leather handbagyellow handbagwoven handbagleather handbagyellow woven bagwoven bagleather bag

Credits

Jonathan Anderson
Loewe Creative Director
Dovile Drizyte
Creative Director
Juergen Teller
Photographer
Alison Oliver
Models
Archie Madekwe
Models

Styles

DocumentaryVerticalClean

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

Residential Building

Context

Advertising Campaign
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