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  • ·Loewe Pre-Fall 2024 Campaign by Juergen Teller
BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
Model lying on pavement in front of miniature buildings holding a yellow handbag, captured by Juergen Teller for Loewe.

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

woman lying downwomanmodelmustard yellow handbagyellow handbaghandbagleather handbag

Description

Captured by photographer Juergen Teller for Loewe's Pre-Fall 2024 ad campaign, this image features a model lying gracefully on a paved ground in front of detailed miniature buildings at Bekonscot Model Village in Beaconsfield, England. The model reclines on one elbow while raising a mustard yellow leather handbag with a chain strap high in the air. She wears an avant-garde layered outfit incorporating shades of beige, black, mint green, and burgundy, complemented by blue denim boots. The shot is art directed by Dovile Drizyte with styling by Benjamin Bruno, hair by Kei Terada, and makeup by Daniel Sallstrom.

Style

Editorial, Horizontal, Grainy, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Beige (50%)
Mustard (20%)
Jet Black (20%)

Context

Advertising Campaign