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  • ·Loewe Pre-Fall 2024 Ad Campaign Editorial Portrait
BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
A person standing outdoors in front of a brick wall holding a magenta handbag, wearing a navy jacket and trousers.

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

person holding magenta handbagperson holding handbagmagenta handbaghandbagnavy bomber jacketbomber jacketnavy jacketjacketwide-leg trouserstrousers

Description

This portrait from the Loewe Pre-Fall 2024 ad campaign features artist 070 Shake photographed by Juergen Teller. The subject stands centrally before a rustic red brick wall and wooden bench, wearing an oversized navy bomber jacket over a collared patterned shirt and wide-leg trousers. A vibrant magenta shoulder bag with a gold chain strap is held prominently in the foreground. The natural outdoor setting is complemented by direct lighting and sharp focus on the subjects and textures.

Style

Editorial, Vertical, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Navy (50%)
Magenta (30%)

Background

Residential Building

Context

Advertising Campaign