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Models in burgundy clothing sitting at a vanity table with a mirror and a handbag for the Gucci We Will Always Have London campaign

Gucci 'We Will Always Have London' 2024 Ad Campaign 2024

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This editorial photograph for the Gucci 'We Will Always Have London' 2024 ad campaign was captured by photographer Nan Goldin with creative direction by Sabato De Sarno and styling by Francesca Burns. The scene features multiple models seated before an ornate vanity mirror in a dimly lit interior space with wood-paneled walls and fringed lamps. In the foreground, a model with dark long hair applies lipstick while facing her reflection, wearing a burgundy jacket and accompanied by a matching structured handbag bearing the Gucci logo. To the left, another model with braided hair wears a dark red leather coat and pearl necklace. The lighting creates a warm, atmospheric mood with deep shadows, emphasizing rich burgundy and wine tones throughout the clothing and props.