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Model wearing a Dap Gap green hoodie and blue jeans seated against a blue textured backdrop

Dap Gap Holiday 2023 Ad Campaign 2023

Associated creatives

Tags

Description

This portrait from the Holiday 2023 ad campaign for Dap Gap features a model seated on a wooden block against a textured blue backdrop. Captured by photographer Joshua Kissi with creative direction by Calvin George Leung, the subject wears a green color-blocked Dap Gap hoodie with brown sleeves and a cream front pocket, paired with distressed blue jeans and brown leather loafers. The styling is coordinated by Marion Kelly II, with set design by Two Hawks Young. The lighting is soft and directional, highlighting the textures of the apparel and the painterly background.

Style

Vertical, Commercial, Gritty, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Forest Green (40%)
Denim (30%)
Camel (30%)

Background

Textured Backdrop

Context

Advertising Campaign