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  • ·Dap Gap Holiday 2023 Ad Campaign Portrait
BrandDap Gap
ProjectHoliday 2023 Ad Campaign
Two models posing against a textured dark blue backdrop for a Dap Gap campaign, wearing a green branded hoodie and a denim jacket.

Dap Gap Holiday 2023 Ad Campaign 2023

Associated creatives

Calvin George Leung
Calvin George LeungCreative Director
Dapper Dan
Dapper DanDesigner
Joshua Kissi
Joshua KissiPhotographer & Videographer
Dapper Dan
Dapper DanTalent
Melba Wilson & Sa Cisse
Melba Wilson & Sa CisseTalent
Felipe Luciano
Felipe LucianoTalent
Khary Lazarre-White
Khary Lazarre-WhiteTalent
Jason Warwin
Jason WarwinTalent
Giannina Oteto
Giannina OtetoTalent
Starr Williams
Starr WilliamsTalent
Grey Iona
Grey IonaTalent
Alberth Johnson & Adonis
Alberth Johnson & AdonisTalent
Gabriela Lopez Castillo
Gabriela Lopez CastilloTalent
Chaz Anthony
Chaz AnthonyTalent
Malaye Diakhate
Malaye DiakhateTalent
Marion Kelly II
Marion Kelly IIStylist
Line Bille
Line BilleHair
Jaleesa Jaikaran
Jaleesa JaikaranMakeup
Trevor Swain
Trevor SwainCasting Director
Two Hawks Young
Two Hawks YoungSet Designer

Tags

two people posingtwo peopleman and womangreen hooded sweatshirthooded sweatshirtgreen hoodiedenim jacketblue denim jacket

Description

This portrait from the Holiday 2023 ad campaign for Dap Gap features two models posing against a dark, textured blue backdrop. The foreground subject wears a green hooded sweatshirt featuring prominent collegiate lettering, layered over a crisp white collared shirt. Standing slightly behind and beside them is a second model wearing a classic denim jacket over a dark hooded layer. The lighting is soft and directional, casting gentle shadows and highlighting the rich textures of the apparel. Creative direction was led by Calvin George Leung, with photography by Joshua Kissi and design by Dapper Dan.

Style

Horizontal, Commercial, Moody

Industries

Streetwear

Color

Forest Green (50%)
Denim (40%)
Pure White (10%)

Background

Textured Backdrop

Context

Advertising Campaign