BrandDap Gap
ProjectHoliday 2023 Ad Campaign
Dap Gap Holiday 2023 Ad Campaign 2023
Associated creatives
Calvin George LeungCreative Director
Dapper DanDesigner
Joshua KissiPhotographer & Videographer
Dapper DanTalent
Melba Wilson & Sa CisseTalent
Felipe LucianoTalent
Khary Lazarre-WhiteTalent
Jason WarwinTalent
Giannina OtetoTalent
Starr WilliamsTalent
Grey IonaTalent
Alberth Johnson & AdonisTalent
Gabriela Lopez CastilloTalent
Chaz AnthonyTalent
Malaye DiakhateTalent
Marion Kelly IIStylist
Line BilleHair
Jaleesa JaikaranMakeup
Trevor SwainCasting Director
Two Hawks YoungSet Designer
Tags
Description
This portrait for the Dap Gap Holiday 2023 ad campaign features Melba Wilson smiling over her shoulder in profile. She wears a black patterned hoodie with repeated branding and large silver hoop earrings. The lighting is soft and directional, highlighting her features against an aged, dark olive-toned textured background. The creative direction for the campaign was led by Calvin George Leung, with designs by Dapper Dan and photography by Joshua Kissi.
Style
Vertical, Commercial, Earthy
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Silver (20%)
Background
Textured Backdrop
Context
Advertising Campaign