Dap Gap Holiday 2023 Ad Campaign 2023

Description

This portrait from the Dap Gap Holiday 2023 ad campaign features a man wearing a patterned black hoodie against a dark blue textured backdrop. The subject has braided hair, a serious expression, and diamond stud earrings, captured in a tight bust-up crop. Directional lighting sculpts the contours of his face and highlights the textures of the patterned outerwear. Joshua Kissi photographed the campaign with art direction by Calvin George Leung and styling by Marion Kelly II.

Style

Editorial, Vertical, Moody, Desaturated

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Background

Textured Backdrop

Context

Advertising Campaign