BrandDap Gap
ProjectHoliday 2023 Ad Campaign

Dap Gap Holiday 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This portrait from the Holiday 2023 ad campaign for Dap Gap features designer and talent Dapper Dan photographed by Joshua Kissi. The subject wears a brown patterned houndstooth hoodie featuring prominent branding details, paired with black framed eyeglasses and a neatly styled mustache. The lighting is focused and warm against a moody, dark blue textured studio backdrop. Creative direction was led by Calvin George Leung, with styling by Marion Kelly II and set design by Two Hawks Young.
Style
Editorial, Vertical, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
Designer Fashion
Color
Camel (60%)
Jet Black (40%)
Background
Grey Seamless
Context
Advertising Campaign
