BrandSIR.
ProjectResort 2024 Ad Campaign

SIR. Resort 2024 Ad Campaign 2023
Associated creatives
Tags
Description
This image from the SIR. Resort 2024 ad campaign features two models relaxing by an outdoor pool set against a dry desert landscape with distant hills under a clear sky. One model sits cross-legged in the foreground wearing a dark one-piece swimsuit, eyes closed with her face turned toward the warm sun. The second model lies horizontally on the edge of the pool deck in a matching dark bikini. The composition uses natural sunlight to highlight skin textures and swimwear details, capturing a serene and sun-drenched atmosphere. The campaign was photographed by Jennifer Stenglein with creative direction by Nikki Campbell and Sophie Coote.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Swimwear
Color
Espresso (30%)
Background
Outdoor Pool
Context
Advertising Campaign




