BrandSIR.
ProjectResort 2024 Ad Campaign

SIR. Resort 2024 Ad Campaign 2023
Associated creatives
Tags
Description
A side-profile shot of a woman standing with arms crossed against a pale cream stucco wall in direct golden sunlight. She wears a wide-brim woven straw hat, a white ribbed tank top, and high-waisted white trousers accented with an ornate circular crochet medallion at the hip. Warm, low-angled natural light casts sharp, elongated dark silhouettes of her and other figures wearing hats across the textured wall behind her. A snippet of dry brush appears at the bottom edge and tree branches peek over the top of the wall against a pale sky.
Style
Horizontal, Commercial, Warm, Golden Hour
Techniques
Hard Light
Industries
Designer Fashion
Color
Off-White (70%)
Nude / Sand (30%)
Context
Advertising Campaign




