BrandKNWLS
Project'Proxy 2.0' 2023 Ad Campaign

KNWLS 'Proxy 2.0' 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A black and white fashion campaign photograph for the KNWLS 'Proxy 2.0' 2023 ad campaign, photographed by Arnaud Lajeunie and styled by Georgia Pendlebury. A model poses outdoors on a lawn with hands on hips, looking directly into the camera. She wears a cropped zip-up jacket detailed with thick shearling fur trim at the collar and hemline, layered over a matching graphic check-printed midi skirt and flared trousers. The rustic exterior of a white clapboard building and garden foliage frame the shot in soft natural lighting.
Style
Vertical, Commercial, Monochrome, Grainy
Techniques
Analogue / film, Natural light
Industries
Designer Fashion
Color
Off-Black (60%)
Off-White (40%)
Background
House
Context
Advertising Campaign



