BrandKNWLS
Project'Proxy 2.0' 2023 Ad Campaign
KNWLS 'Proxy 2.0' 2023 Ad Campaign 2023
Associated creatives
Alexandre ArsenaultKNWLS Creative Director
Bellhouse MarkesAgency
Christopher SimmondsArt Director
Arnaud LajeuniePhotographer
Alva ClaireModels
Blythe WestModels
Evelyn PhenixModels
Gabriella JamesonModels
Georgia PendleburyModels
GloriaModels
Fior HarcourtModels
Greta SpakeModels
Laura Elizabeth EldridgeModels
Lena-Marie ZöchmeisterModels
Liza BensonModels
Lydia WalkerModels
Mia (Xiruo) MinModels
Mia ReganModels
Millicent PennerModels
Molly RobinsonModels
Rain RobinsonModels
Takiyah BlaizeModels
Wendi ShenModels
Xen HurModels
Zoe EllisModels
Georgia PendleburyStylist
Claire GrechHair
Thomas De KluyverMakeup
Gabrielle LawrenceCasting Director
People-FileCasting Director
Tags
Description
A studio portrait for the KNWLS 'Proxy 2.0' 2023 advertising campaign photographed by Arnaud Lajeunie and art directed by Christopher Simmonds. The model stands centered in a three-quarter framing against a smooth, bright studio backdrop. She wears a structured jacket and tailored shorts featuring a textured crocodile-embossed pattern, paired with a fuzzy knit underlayer and furry cuff trims. The monochromatic composition features soft studio lighting that emphasizes the tactile textures of the garments.
Style
Vertical, Commercial, Monochrome, Clean
Techniques
Soft Light
Industries
Designer Fashion
Color
Medium Grey (50%)
Off-Black (30%)
Light Grey (20%)
Background
White Seamless, House
Context
Advertising Campaign