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·KNWLS Proxy 2.0 Ad Campaign by Arnaud Lajeunie

Brand

Project'Proxy 2.0' 2023 Ad Campaign

Model standing on a lawn in front of a house porch with large graphic typography overlaid across the black and white frame.

KNWLS 'Proxy 2.0' 2023 Ad Campaign 2023

Associated creatives

Alexandre Arsenault

Alexandre ArsenaultKNWLS Creative Director

Bellhouse Markes

Bellhouse MarkesAgency

Christopher SimmondsArt Director

Arnaud LajeuniePhotographer

Alva ClaireModels

Blythe WestModels

Evelyn PhenixModels

Gabriella Jameson

Gabriella JamesonModels

Georgia PendleburyModels

Fior HarcourtModels

Greta SpakeModels

Laura Elizabeth Eldridge

Laura Elizabeth EldridgeModels

Lena-Marie Zöchmeister

Lena-Marie ZöchmeisterModels

Liza BensonModels

Lydia WalkerModels

Mia (Xiruo) Min

Mia (Xiruo) MinModels

Mia ReganModels

Millicent Penner

Millicent PennerModels

Molly RobinsonModels

Rain RobinsonModels

Takiyah BlaizeModels

Wendi ShenModels

Zoe EllisModels

Georgia PendleburyStylist

Claire GrechHair

Thomas De KluyverMakeup

Gabrielle Lawrence

Gabrielle LawrenceCasting Director

People-FileCasting Director

Tags

knwls logo typography typography overlay model in patterned trousers patterned flared trousers tie dye trousers flared trousers short sleeve top

Description

A full-length black and white fashion campaign photograph for KNWLS 'Proxy 2.0' shot by Arnaud Lajeunie. The model stands centered on an outdoor lawn wearing a short-sleeve top and flared tie-dye patterned trousers with hanging tie details, positioned in front of a porch structure with columns and foliage. Prominent black serif typography spelling KNWLS is layered vertically over the center of the frame.