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  • ·Perfect Moment Fall 2024 Campaign Snow Editorial
BrandPerfect Moment
ProjectFall 2024 Ad Campaign
Model wearing a black puffer jacket and patterned pants standing in snow against a mountain backdrop

Perfect Moment Fall 2024 Ad Campaign 2024

Associated creatives

Jane Gottschalk
Jane GottschalkPerfect Moment Creative Director
Petros
PetrosPhotographer
Grace Burns
Grace BurnsModels
Lena Werner
Lena WernerModels
Beans Wang
Beans WangModels
Cash Peters
Cash PetersModels
and Louis Baines
and Louis BainesModels
Verity Parker
Verity ParkerStylist
Naoki Komiya
Naoki KomiyaHair
Ciara O’Shea
Ciara O’SheaMakeup
Kin Casting
Kin CastingProduction
Gstaad
GstaadLocation
Switzerland
SwitzerlandLocation

Tags

model in black puffer jacketblack puffer jacketpuffer jacketblack jacketjacketwinter fashionsnow apparel

Description

This image from the Perfect Moment Fall 2024 ad campaign features a model captured outdoors in Gstaad, Switzerland, by photographer Petros. The subject wears a glossy black hooded puffer jacket with branded detailing, paired with black and white patterned winter trousers and oversized faux fur boots, kicking up fresh snow. The clear blue sky and snow-covered mountain range create a striking alpine background. The styling is managed by Verity Parker, with hair by Naoki Komiya and makeup by Ciara O’Shea.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (50%)
Pure White (50%)

Background

Mountain

Context

Advertising Campaign