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  • ·Perfect Moment Fall 2024 Ad Campaign Winter Outerwear
BrandPerfect Moment
ProjectFall 2024 Ad Campaign
Four models in winter outerwear and sunglasses posing outdoors against a snow-covered mountain backdrop.

Perfect Moment Fall 2024 Ad Campaign 2024

Associated creatives

Jane Gottschalk
Jane GottschalkPerfect Moment Creative Director
Petros
PetrosPhotographer
Grace Burns
Grace BurnsModels
Lena Werner
Lena WernerModels
Beans Wang
Beans WangModels
Cash Peters
Cash PetersModels
and Louis Baines
and Louis BainesModels
Verity Parker
Verity ParkerStylist
Naoki Komiya
Naoki KomiyaHair
Ciara O’Shea
Ciara O’SheaMakeup
Kin Casting
Kin CastingProduction
Gstaad
GstaadLocation
Switzerland
SwitzerlandLocation

Tags

four modelswinter outerwearpuffer jacketsski suitssunglasses

Description

Four models stand posed against a snow-covered mountain landscape for the Perfect Moment Fall 2024 ad campaign, photographed by Petros in Gstaad, Switzerland. Perfect Moment Creative Director Jane Gottschalk oversaw the project, with styling by Verity Parker, hair by Naoki Komiya, and makeup by Ciara O’Shea. The cast features Grace Burns, Lena Werner, Beans Wang, Cash Peters, and Louis Baines, with production by Kin Casting. The subjects wear high-contrast black and white puffer jackets, patterned ski suits, and tinted sunglasses, under natural daylight.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Outdoor & Performance Apparel

Color

Jet Black (50%)
Pure White (50%)

Background

Mountain

Context

Advertising Campaign