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Two female models in winter sportswear seated on an outdoor ski lift bench against a rustic wooden chalet in Gstaad

Perfect Moment Fall 2024 Ad Campaign 2024

About

This image captures two female models wearing winter sportswear seated on an outdoor ski lift chair mounted with skis, positioned in front of a traditional wooden chalet in Gstaad, Switzerland. The model on the left wears a patterned turtleneck ski sweater, blue trousers with white and red side stripes, and snow boots, complemented by pink goggles resting on her head. The model on the right wears a geometric chevron jacket with red trousers and furry boots. Soft natural light illuminates the snowy scene during a gentle snowfall, creating a crisp, wintry atmosphere. The shot was captured by photographer Petros with creative direction by Jane Gottschalk for Perfect Moment's Fall 2024 ad campaign, with styling by Verity Parker, hair by Naoki Komiya, and makeup by Ciara O'Shea.

Brand

Perfect Moment

Project

Perfect Moment Fall 2024 Ad Campaign 2024

Keywords

two female modelsfemale modelsmodelswinter sportswearski liftskis

Credits

Jane Gottschalk
Perfect Moment Creative Director
Petros
Photographer
Grace Burns
Models
Lena Werner
Models
Beans Wang
Models

Styles

EditorialVerticalWarmGritty

Techniques

Analogue / filmNatural light

Industries

Sportswear

Background

House

Context

Advertising Campaign
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