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  • ·Perfect Moment Fall 2024 Ad Campaign Skiwear Editorial
BrandPerfect Moment
ProjectFall 2024 Ad Campaign
Model in white puffer jacket and black ski pants holding a husky howling outdoors on snow under a clear blue sky

Perfect Moment Fall 2024 Ad Campaign 2024

Associated creatives

Jane Gottschalk
Jane GottschalkPerfect Moment Creative Director
Petros
PetrosPhotographer
Grace Burns
Grace BurnsModels
Lena Werner
Lena WernerModels
Beans Wang
Beans WangModels
Cash Peters
Cash PetersModels
and Louis Baines
and Louis BainesModels
Verity Parker
Verity ParkerStylist
Naoki Komiya
Naoki KomiyaHair
Ciara O’Shea
Ciara O’SheaMakeup
Kin Casting
Kin CastingProduction
Gstaad
GstaadLocation
Switzerland
SwitzerlandLocation

Tags

woman in white puffer jacketwhite puffer jacketpuffer jacketski jacketblack ski pantsblack pantswoman standingwoman posing

Description

This striking commercial image from Perfect Moment's Fall 2024 ad campaign features a model standing outdoors in a snowy mountainous landscape in Gstaad, Switzerland. The model wears a white puffer ski jacket, black trousers, and sunglasses, while holding a leash attached to a howling husky dog. Natural daylight illuminates the crisp winter scene against a vibrant blue sky. The composition captures a bold, energetic moment blending alpine performance wear with striking animal companionship.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Natural light

Industries

Outdoor & Performance Apparel

Color

Pure White (50%)
Jet Black (50%)

Background

Snowfield

Context

Advertising Campaign