BrandFerragamo
Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
Associated creatives
Maximilian DavisFerragamo Creative Director
Ferdinando VerderiCreative Director
Tyler Mitchell Photographer
Tyler MitchellVideo Director
Vittoria CerettiTalent
Anok YaiTalent
Lina ZhangTalent
Jessica StamTalent
Mona TougaardTalent
Paul HamelineTalent
Iván de PinedaTalent
Malick BodianTalent
Taemin ParkTalent
Zainab JamaTalent
KelelaTalent
Yasmina DexterTalent
and Tyler Mitchell Talent
Alesso Baldovinetti
Annunciation (1457)
Giovanni Bellini
Holy Allegory (1490-1500)
Paolo Veronese
Annunciation (1570-75)
Francesco Granacci
Joseph Going to Prison (1515)
Giorgio Vasari
Portrait of Alessandro de Medici (1534)
Botticelli
Portrait of a Man with a Medal of Cosimo the Elder (1475)
The Annunciation of San Martino alla Scala (1481)
Piero della Francesca
Diptych of Federico da Montefeltro and Battista Sforza (1467-1472)
Tags
Description
Captured by photographer Tyler Mitchell for the Ferragamo New Renaissance Fall 2023 ad campaign, this image portrays a styled group of models in a spacious art studio. The background displays large Renaissance painting replicas mounted on wooden easels and frames, blending classical art heritage with modern luxury fashion. In the foreground, a prominent male model stands wearing a tailored grey suit jacket and matching trousers, while other models pose seated and standing nearby holding structured handbags. Natural light fills the studio space, highlighting the textures of wool garments and leather accessories against a neutral concrete floor.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Charcoal (50%)
Jet Black (30%)
Pure White (20%)
Background
Set-dressed
Context
Advertising Campaign