BrandFerragamo
Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
Associated creatives
Maximilian DavisFerragamo Creative Director
Ferdinando VerderiCreative Director
Tyler Mitchell Photographer
Tyler MitchellVideo Director
Vittoria CerettiTalent
Anok YaiTalent
Lina ZhangTalent
Jessica StamTalent
Mona TougaardTalent
Paul HamelineTalent
Iván de PinedaTalent
Malick BodianTalent
Taemin ParkTalent
Zainab JamaTalent
KelelaTalent
Yasmina DexterTalent
and Tyler Mitchell Talent
Alesso Baldovinetti
Annunciation (1457)
Giovanni Bellini
Holy Allegory (1490-1500)
Paolo Veronese
Annunciation (1570-75)
Francesco Granacci
Joseph Going to Prison (1515)
Giorgio Vasari
Portrait of Alessandro de Medici (1534)
Botticelli
Portrait of a Man with a Medal of Cosimo the Elder (1475)
The Annunciation of San Martino alla Scala (1481)
Piero della Francesca
Diptych of Federico da Montefeltro and Battista Sforza (1467-1472)
Tags
Description
Model Taemin Park stands in profile against an Italian Renaissance fresco backdrop for Ferragamo's New Renaissance Fall 2023 advertising campaign, directed creatively by Maximilian Davis and photographed by Tyler Mitchell. He wears an oversized deep navy blue tailored suit jacket with slit detailing revealing white contrast accents, paired with matching trousers. The composition juxtaposes clean contemporary tailoring against antique earthy wall art bathed in soft, diffused studio lighting.
Style
Vertical, Commercial, Warm, Earthy
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Navy (80%)
Jet Black (20%)
Background
Textured Backdrop
Context
Advertising Campaign