BrandFerragamo
Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
Associated creatives
Maximilian DavisFerragamo Creative Director
Ferdinando VerderiCreative Director
Tyler Mitchell Photographer
Tyler MitchellVideo Director
Vittoria CerettiTalent
Anok YaiTalent
Lina ZhangTalent
Jessica StamTalent
Mona TougaardTalent
Paul HamelineTalent
Iván de PinedaTalent
Malick BodianTalent
Taemin ParkTalent
Zainab JamaTalent
KelelaTalent
Yasmina DexterTalent
and Tyler Mitchell Talent
Alesso Baldovinetti
Annunciation (1457)
Giovanni Bellini
Holy Allegory (1490-1500)
Paolo Veronese
Annunciation (1570-75)
Francesco Granacci
Joseph Going to Prison (1515)
Giorgio Vasari
Portrait of Alessandro de Medici (1534)
Botticelli
Portrait of a Man with a Medal of Cosimo the Elder (1475)
The Annunciation of San Martino alla Scala (1481)
Piero della Francesca
Diptych of Federico da Montefeltro and Battista Sforza (1467-1472)
Tags
Description
This image captures the Ferragamo New Renaissance Fall 2023 ad campaign, photographed by Tyler Mitchell under the creative direction of Ferdinando Verderi and Maximilian Davis. A group of models is positioned in a professional studio setting alongside a large classical Renaissance painting reproduction. In the foreground, a photographer captures the moment while a table displays luxury footwear collections. The models wear striking garments including a vibrant red faux fur coat and a metallic red dress, creating a rich contrast against the minimal backdrop.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Crimson (50%)
Jet Black (30%)
Pure White (20%)
Background
Set-dressed
Context
Advertising Campaign