BrandFerragamo
Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
Associated creatives
Maximilian DavisFerragamo Creative Director
Ferdinando VerderiCreative Director
Tyler Mitchell Photographer
Tyler MitchellVideo Director
Vittoria CerettiTalent
Anok YaiTalent
Lina ZhangTalent
Jessica StamTalent
Mona TougaardTalent
Paul HamelineTalent
Iván de PinedaTalent
Malick BodianTalent
Taemin ParkTalent
Zainab JamaTalent
KelelaTalent
Yasmina DexterTalent
and Tyler Mitchell Talent
Alesso Baldovinetti
Annunciation (1457)
Giovanni Bellini
Holy Allegory (1490-1500)
Paolo Veronese
Annunciation (1570-75)
Francesco Granacci
Joseph Going to Prison (1515)
Giorgio Vasari
Portrait of Alessandro de Medici (1534)
Botticelli
Portrait of a Man with a Medal of Cosimo the Elder (1475)
The Annunciation of San Martino alla Scala (1481)
Piero della Francesca
Diptych of Federico da Montefeltro and Battista Sforza (1467-1472)
Tags
Description
This portrait from the Ferragamo New Renaissance Fall 2023 ad campaign features a model standing heroically against a large backdrop depicting a classical Renaissance painting with architectural arches and figures. The central subject wears a long, patterned leopard-print fur coat, dark hosiery, and printed high heels while holding a matching leopard-print handbag. The lighting is soft and directional, evoking a painterly atmosphere that merges high fashion with classical art history. The composition is vertically oriented, placing strong emphasis on the textured outerwear and the striking theatrical setting.
Style
Editorial, Vertical, Warm, Clean
Industries
Luxury Fashion Houses
Color
Chocolate (50%)
Jet Black (30%)
Camel (20%)
Background
Illustrated Frame
Context
Advertising Campaign