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Model wearing a white pleated dress with keyhole cutout standing in front of a classical Renaissance painting backdrop

Ferragamo New Renaissance Fall 2023 Ad Campaign 2023

Associated creatives

Tags

Description

This striking portrait from the Ferragamo New Renaissance Fall 2023 campaign, photographed by Tyler Mitchell under the creative direction of Maximilian Davis and Ferdinando Verderi, features a model wearing an elegant white pleated dress with a keyhole bodice cutout and draped capelet sleeves. The subject stands centrally composed against a textured backdrop resembling a classical Renaissance painting featuring classical architecture and historical figures. The lighting is soft and directional, highlighting the fluid fabric of the garment and the structured framing of the scene. The color palette is dominated by the pure white of the gown contrasting with the muted earthy tones of the artistic background. This image exemplifies high-end fashion advertising, blending classical art references with contemporary luxury design.

Style

Editorial, Vertical, Earthy, Clean

Industries

Luxury Fashion Houses

Color

Pure White (70%)

Background

Illustrated Frame

Context

Advertising Campaign