BrandFerragamo
Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
Associated creatives
Maximilian DavisFerragamo Creative Director
Ferdinando VerderiCreative Director
Tyler Mitchell Photographer
Tyler MitchellVideo Director
Vittoria CerettiTalent
Anok YaiTalent
Lina ZhangTalent
Jessica StamTalent
Mona TougaardTalent
Paul HamelineTalent
Iván de PinedaTalent
Malick BodianTalent
Taemin ParkTalent
Zainab JamaTalent
KelelaTalent
Yasmina DexterTalent
and Tyler Mitchell Talent
Alesso Baldovinetti
Annunciation (1457)
Giovanni Bellini
Holy Allegory (1490-1500)
Paolo Veronese
Annunciation (1570-75)
Francesco Granacci
Joseph Going to Prison (1515)
Giorgio Vasari
Portrait of Alessandro de Medici (1534)
Botticelli
Portrait of a Man with a Medal of Cosimo the Elder (1475)
The Annunciation of San Martino alla Scala (1481)
Piero della Francesca
Diptych of Federico da Montefeltro and Battista Sforza (1467-1472)
Tags
Description
A campaign image from the Ferragamo New Renaissance Fall 2023 collection photographed by Tyler Mitchell under the creative direction of Maximilian Davis and Ferdinando Verderi. The staged studio setting features models wearing tailored outerwear and suiting in shades of charcoal grey and deep navy alongside leather handbags. A photographer in a crisp white shirt holds a camera in the background while models pose upright and seated on the floor before a large classical Renaissance backdrop panel. The studio floor is marked with tape guides amidst diffused set lighting.
Style
Editorial, Vertical, Clean, Polished
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Medium Grey (50%)
Navy (30%)
Pure White (20%)
Background
Set-dressed
Context
Advertising Campaign