BrandLoewe
ProjectPre-Spring 2024 Ad Campaign

Loewe Pre-Spring 2024 Ad Campaign 2023
Associated creatives
Tags
Description
An eye-level product still from the Loewe Pre-Spring 2024 ad campaign photographed by Juergen Teller. The shot features a structured bright orange leather bucket bag centered on the tip of a bright blue diving board. A distinctive silver spherical button with engraved detailing secures the front strap. In the soft-focus background, an empty, weathered concrete swimming pool extends into the frame beneath a torn-edge white sky composition.
Style
Vertical, Commercial, Raw
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Coral Red (80%)
Silver (metallic) (20%)
Background
Outdoor Pool
Context
Advertising Campaign



